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I help brands look how they sound,  and sound how they feel.

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$22M+

Revenue Gained

From Brand Projects

100+

brand projects led

start-to-finish

20+

Years in

the Business

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I create content that’s undeniable. Strategically sharp, emotionally intelligent, and visually arresting.

 

I help you say the thing you’ve been trying to say—but with more impact and resonance.  Whether it’s video, visuals, or full campaign messaging, I build the thing that makes people stop scrolling and start feeling.

 

And when the campaign comes from my brain?  The alignment, the aesthetic, the tone—everything aligns.

 

Everything is done in-house—nothing outsourced.  That means less lag, lower cost, and one cohesive vision from start to finish.

What Do You Actually Need?

You’ve got a brand to run—

so let’s simplify this.

Do you need content that lands? Direction that sticks? Or someone who can do it all?

Need

Content?

Videos.  Voice.  Visuals.

  • Branded videos for pitches, proposals, or events

  • Scripted storytelling that makes people feel it

  • Voiceover, motion, reels, and visuals that convert

Need

Direction?

Campaigns. Messaging. Clarity.

  • Brand alignment & rollout strategy

  • Messaging that actually lands

  • Fractional creative direction (5–10 hrs/week)

Need A

Unicorn?

  • I lead with EQ and deliver with speed

  • I align teams, design visuals, and write the message

  • Nothing outsourced. Just results.

SHOWCASE

Custom Proposal Video

* Press play on mobile

Social Reel

* Press play on mobile

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Testimonials

WH SMITH NORTH AMERICA

“Creative producer, video editor, singer, songwriter, dancer, idea master…is there anything John can’t do? Beyond the talent, he genuinely takes the time to understand and connect with your audience. Hire him, and you’ve got your secret weapon.”

Netflix's Selling The OC  | Polly Brindle

“John is a genius. Your brand, company, or business will thank you later by having him involved.”

Wrapt Boxing & fitness

“He gave us such high quality visuals to work with and is a master at brand development. He listens and puts 110% into everything he does.”

julie white | co-founder, field

Flawless. His attention to detail is unmatched. If you’re searching for an artistic powerhouse who brings your brand to life—John Gillette is it.”

betsy johnson | hIMpros

“John is the ace in the hole you didn’t know you needed—until you have him on your team. He doesn’t just elevate the work—he elevates you.”

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You’ve got the ideas. The vision. But bringing it to life? Making it hit? That’s where I come in. I help people get out of their own way—and craft loose ideas into unforgettable execution. Whether it’s a standout pitch video, a bold campaign rollout, or full-on creative direction… Freelance. Fractional. Full throttle. Let’s make it undeniable.

John Gillette | Creative Swiss Army Knife
334.224.7845  john@wordsmatterpeople.co
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